Operating System & Applications of Mobile
Computing
A mobile operating system (OS) is software that allows
smartphones, tablets and other devices
to run applications and programs.
A mobile OS provides an interface
between the device's hardware components and its software functions. It
typically starts when a device powers on, presenting a screen with icons or
tiles that show information and provide application access. Mobile operating
systems also manage cellular and wireless network connectivity and phone
access.
Millions of people use mobile
operating systems worldwide, powering a wide range of devices, from smartphones
to tablets and wearable technology. These systems offer users a wide selection
of features, including calling and messaging, internet and cellular data
connectivity, multitasking capabilities, interactive user interfaces and access
to a wide range of third-party applications and services to enhance the user
experience even further.
SPECIAL
CONSTRAINTS AND REQUIREMENTS
Design and capabilities of a Mobile OS
(Operating System) is very different than a general-purpose OS running on
desktop machines
Physically Constrained
· Battery-powered
device
· Small
screens of varying shapes, sizes, and resolutions
· Memory
· Storage
space
. Working in Uncertainty
· Networks
come and go
· Other
devices appear and disappear
· OS
need to provide robust methods for handling connections and coping with service
interruptions and ad hoc attempts to communicate
Today's mobile devices are multifunctional
devices capable of hosting a broad range of applications for both business and
consumer use. Smartphones and tablets enable people to use their mobile device
to access the Internet for email, instant messaging, text messaging and Web
browsing, as well as work documents, contact lists and more.
Mobile devices are often seen as an extension
to your own PC or laptop, and in some cases newer, more powerful mobile devices
can even completely replace PCs. And when the devices are used together, work
done remotely on a mobile device can be synchronized with PCs to reflect
changes and new information while away from the computer.
Much like the Linux or Windows operating system
controls your desktop or laptop computer, a mobile operating system is the
software platform on top of which other programs can run on mobile devices.
A mobile operating system, also called a mobile OS,
is an operating system that is specifically designed to run on mobile devices such
as mobile phones, smartphones, PDAs, tablet computers and other handheld
devices.
Needs of Operating System
The following points indicate the need for the
operating system:
o
More than
one program runs at a time in a computer, and all of them require your
computer's CPU and memory. The operating system manages resources for all those
programs. That is why the operating system is required.
o
Multitasking
is a very critical feature of the OS. With its help, we can run many programs
simultaneously.
o
The
operating system provides a platform to run any application program in the
computer. Due to which we can do our work with the help of that application.
o
It helps
the user in file management. Through this, the user can save the data according
to his needs.
o
You use
your mouse to open the application and click on the menu. All this is possible
due to the modern operating system. This operating system allows you to do this
with the help of GUI (Graphical user interface).
o
The
operating system creates a communication link between the user and the
computer, allowing the user to run any application program and obtain the
required output properly.
o
It is
almost impossible for a user to use a computer system without an operating
system. Many processes run simultaneously when a program is executed, which is
not easy for a person to manage.
Popular platforms of the Mobile
OS
A mobile operating system is an
operating system that helps to run other application software on mobile
devices. It is the same kind of software as the famous computer operating
systems like Linux and Windows, but now they are light and simple to some
extent.
The operating systems found on smartphones
include Symbian OS, iPhone OS, RIM's BlackBerry, Windows Mobile, Palm WebOS, Android, and Maemo.
Android, WebOS, and Maemo are all derived from Linux. The iPhone OS originated from BSD and NeXTSTEP,
which are related to Unix.
It combines the beauty of
computer and hand use devices. It typically contains a cellular built-in modem
and SIM tray for telephony and internet connections. If you buy a mobile, the
manufacturer company chooses the OS for that specific device.
1. Android OS: The Android operating system is the most popular operating system today.
It is a mobile OS based on the Linux Kernel and open-source
software. The android operating system was developed by Google. The first
Android device was launched in 2008.
2. Bada (Samsung
Electronics): Bada is a Samsung mobile operating system that was launched
in 2010. The Samsung wave was the first mobile to use the bada operating
system. The bada operating system offers many mobile features, such as 3-D
graphics, application installation, and multipoint-touch.
3. BlackBerry OS: The
BlackBerry operating system is a mobile operating
system developed by Research In Motion (RIM). This operating system
was designed specifically for BlackBerry handheld devices. This operating
system is beneficial for the corporate users because it provides
synchronization with Microsoft Exchange, Novell GroupWise email, Lotus Domino,
and other business software when used with the BlackBerry Enterprise Server.
4. iPhone OS / iOS: The iOS
was developed by the Apple inc for the use on its device. The iOS operating
system is the most popular operating system today. It is a very secure
operating system. The iOS operating system is not available for any other
mobiles.
5. Symbian OS: Symbian
operating system is a mobile operating system that provides a high-level of
integration with communication. The Symbian operating system is based on the
java language. It combines middleware of wireless communications and personal
information management (PIM) functionality. The Symbian operating system was
developed by Symbian Ltd in 1998 for the use of mobile
phones. Nokia was the first company to release Symbian OS on its
mobile phone at that time.
6. Windows Mobile OS: The
window mobile OS is a mobile operating system that was developed
by Microsoft. It was designed for the pocket PCs and smart mobiles.
7. Harmony OS: The harmony
operating system is the latest mobile operating system that was developed by
Huawei for the use of its devices. It is designed primarily for IoT devices.
8. Palm OS: The palm
operating system is a mobile operating system that was developed by Palm
Ltd for use on personal digital assistants (PADs). It was introduced
in 1996. Palm OS is also known as the Garnet OS.
9. WebOS (Palm/HP): The
WebOS is a mobile operating system that was developed by Palm. It based on
the Linux Kernel. The HP uses this operating system in its mobile and
touchpads.
Uses of Operating System
The operating system is used everywhere today, such
as banks, schools, hospitals, companies, mobiles, etc. No device can operate
without an operating system because it controls all the user's commands.
o
LINUX/UNIX operating
system is used in the bank because it is a very secure operating system.
o
Symbian OS,
Windows Mobile, iOS, and Android OS are used in mobile phone operating
systems as these operating systems are a lightweight operating system.
Features of Operating System
The operating system has many notable features that are developing
day by day. The growth of the operating system is commendable as it was
developed in 1950 to handle storage tape. It acts as an interface. The features
of operating
system are
given below.
o
Error
detection and handling
o
Handling
I/O operations
o
Virtual
Memory Multitasking
o
Program
Execution
o
Allows disk
access and file systems
o
Memory
management
o
Protected
and supervisor mode
o
Security
o
Resource
allocation
o
Easy to run
o
Information
and Resource Protection
o
Manipulation
of the file system
1.
Easy to use
·
The graphics should
be attractive.
·
The buttons and
features should be easy to use. mOreover, the functionalities should not be
very compilicated.
·
Features should be
powerful and useful.
2.
Good app store
·
An app is one of
the basic part of an OS.
·
Good and useful
apps forms an important part of an OS.
·
The apps should be
simple and interactive.
3.
Good battery life
·
Power is one of the
main requirement of a smartphone.
·
They require power
for processors sensors etc. Therefore, the battery holds a very important role.
·
Smartphones power
usage keeps on increasing therefore, a good battery backup is very essential.
4.
Data usage and organization
·
An operating system
should focus on controlling the data and network usage. It should keep the
limit and requirement in focus.
o
Secondly, the organization
of data related to to-do lists, calendars, alarms, reminders etc is very
important. A good OS should keep this data in a very organized and safe manner.
Moreover, the data should be readily and easily available.
Characteristics of Operating System
Memory Management: The operating system
manages memory. It has complete knowledge of primary memory; which part of the
memory is used by which program. Whenever a program requests, it allocates
memory.
Processor Management: It allocates the program
to the processor (CPU) and also deallocates it when a program runs out of
the CPU needs.
Device Management: The operating system keeps
the information about all devices. It is also called the I/O controller, and
the operating system also decides which devices are used to which program,
when, and for how long.
Security: It prevents unauthorized access to
any program. It uses passwords and other technologies.
Reliability: It is very reliable because no
any virus and harmful code can be detected in it.
File Management: It allocates and deallocates
resources and decides which program to allocate resources.
Easy to use: It can be easily used as it also
has a GUI interface.
Components of a
Mobile Operating System
The components of a mobile OS are same as a
basic OS. The components are as follows:
1. Kernel
A kernel is the core/heart of an OS. It
contains all the functions and operations to manage the working of OS.
2. Process Execution
The OS executes various process so that the
statements will execute and connect the application program to the hardware.
Whenever a process executes it uses memory, space and other resources as well.
3. Interrupt
Interrupts are basically used be the hardware
devices to communicate with the CPU. It is basically a signal which the device
generates to request the CPU. Moreover, whenever an interrupt occurs the CPU
temporarily stops executing its current process.
4. Memory Management
It is the management of the main or primary
memory. Furthermore, whatever program is executed, it has to be present in the
main memory. Therefore, there can be more than one program present at a time.
Hence, it is required to manage the memory.
The operating system:
·
Allocates and
deallocates the memory.
·
Keeps a record of
which part of primary memory is used by whom and how much.
·
Distributes the
memory while multiprocessing.
5. Multitasking
It is performing more than one tasks at a
time. The OS allows the user to work wit more than one process at a time
without any problem.
6. Security
The OS keeps the system and programs safe and
secure through authentication. A user id and password decide the authenticity
of the user.
7. User Interface
GUI stands for Graphical User Interface. As
the name suggests, it provides a graphical interface for the user to interact
with the computer. It uses icons, menus, etc. to interact with the user.
Moreover, the user can easily interact by just clicking these items. Therefore,
it is very user friendly and there is no need to remember any commands.
Functions of OS
An operating
system performs various tasks. Let us study them. Several functions of OS are:
1. Memory Management
It is the management of the main or primary
memory. Furthermore, whatever program is executed, it has to be present in the
main memory. Therefore, there can be more than one program present
at a time. Hence, it is required to manage the memory.
The operating system:
Allocates and deallocates the memory.
Keeps a record of which part of
primary memory is used by whom and how much.
Distributes the memory while multiprocessing.
2. Processor Management/Scheduling
When more than one process runs
on the system the OS decides how and when a process will use the CPU.
Hence, the name is also CPU Scheduling. The OS:
Allocates and deallocates processor to the processes.
Keeps record of CPU status.
3. Device Management
The
processes may require devices for their
use. This management is done by the OS. The OS:
·
Allocates and
deallocates devices to different processes.
·
keep records of the
devices.
·
Decides which
process can use which device for how much time.
4.
File Management
The
files on a system are stored in different directories. The OS:
keeps
records of the status and locations of
files.
·
Allocates and
deallocates resources.
5. Security
The OS keeps the system and programs safe and
secure through authentication. A user id and password decide the authenticity
of the user.
6. Other Functions
Some other
functions of the OS can be:
·
Error detection.
·
keeping a record of
system performance.
·
Communication
between different software etc.
Types of Mobile Operating Systems
There are
various mobile device operating systems available today, but the iPhone's
OS, Apple iOS, and Google's open source OS, Google Android, are two of the
most frequently used. These two mobile operating systems respond differently to
mobile computing. Some other Operating System(OS) are given below:
1. Android
Operating System: The Android operating system is currently the most
widely used. It's an open-source mobile operating system based on
the Linux kernel. Google launched the Android operating system.
In 2008, the first Android device was released.
2. iPhone
OS / iOS: Apple created the iOS operating system for use on its
devices. The iOS operating system is currently the most widely used. It's an
extremely safe operating system. Other mobile devices do not support the
iOS operating system.
3. Bada
(Samsung Electronics): Samsung's Bada mobile operating system was released
in 2010. The Samsung Wave was the first smartphone to run on the bada operating
system. Many mobile features are available with the bada operating system,
including application installation, 3-D
graphics, and multipoint-touch.
4.
BlackBerry OS: BlackBerry mobile operating system was created by Research
In Motion (RIM). This operating system was created with BlackBerry
handheld devices in mind. When used with the BlackBerry Enterprise Server,
this operating system benefits corporate users by allowing synchronisation
withNovell GroupWise email, Microsoft Exchange, Lotus Domino, and other
business software.
5. Symbian
OS: The Symbian operating system is a mobile operating system with a high
level of network connectivity. The Java programming language powers the Symbian
operating system. It integrates wireless communications middleware
with personal information management (PIM) capabilities. Symbian Ltd
created the Symbian operating system in 1998 for usage on mobile
phones. At the time, Nokia was the first business to deliver Symbian OS on a
mobile phone.
6. Windows
Mobile OS: Microsoft created the Windows Mobile OS, which is a mobile
operating system. It was created for smart phones and pocket PCs. Rather than
normal icons, the Windows smartphone's screen is covered in various colourful
squares. A lot of huge typography and a basic interface are also
included in the design.
7. Palm
OS: The Palm operating system was created by Palm Ltd for use
on personal digital assistants (PADs). It first appeared in 1996. Garnet
OS is another name for Palm OS. It was created to make using the touchscreen
simpler. It is one of the most user-friendly mobile phone operating systems,
however the platform's failure to multitask may force some users to reject it.
8. WebOS
(Palm/HP): Palm created the WebOS operating system for mobile
devices. It is built on top of the Linux kernel. This operating system is used
by HP in its mobile phones and laptop touchpad. This is one of the
multitasking-capable mobile phone operating systems. If you receive a message
while playing a game, for example, you can open it without exiting the game.
9. Harmony
OS: Huawei's harmony operating system is the company's most recent mobile
operating system for usage on its smartphones. It is primarily intended
for Internet Of Things(IoT) devices.
Frequently Asked
Questions (FAQs)
Q1. What is a mobile OS?
A1. A mobile operating system allows the user
to run other different application software on the mobile, tablets, etc.
Furthermore, they are a mixture of computer OS with some additional features
for mobiles. Also, they are comparatively light and simple.
Q2. List some common mobile operating system.
A2. Some common mobile OS are as follows:
·
Android OS
·
Apple iOS
·
Bada
·
Blackberry OS
·
Windows Mobile OS
·
Symbian OS
·
Palm OS
·
Web OS
·
Harmony OS etc.
Q3. List the functions of OS.
A3. Functions of OS are as follows:
·
Memory Management
·
Process
Management/CPU Scheduling
·
Device Management
·
File Management
·
Security
·
Error detection
etc.
Q4. List the features of a mobile OS.
A4. A mobile OS has the following features:
·
Easy to use
·
Good app store
·
Good battery life
·
Data usage and
organization
Q5. What is a kernel?
A5. A kernel is the core/heart of an OS. It
contains all the functions and operations to manage the working of OS.
m-commerce (mobile
commerce)
What is
m-commerce?
M-commerce (mobile commerce) is the
buying and selling of goods and services through wireless handheld devices such
as smartphones and tablets. M-commerce is a form of e-commerce that enables users to access
online shopping platforms without the use of a desktop computer.
Over time, content delivery through
wireless devices has become faster, more secure and scalable. As a result,
mobile commerce has grown rapidly.
M-commerce
encompasses three major approaches to mobility and business.
Examples of m-commerce include
in-app purchasing; mobile banking virtual marketplace apps, such as the Amazon
mobile app; and digital wallets, such as Apple Pay, Google Pay and Samsung Wallet.
Examples of m-commerce use in
specific industries include the following:
·
Financial
services. Mobile
banking and brokerage transactions are done from mobile devices.
·
Telecommunications. Handheld
devices are used to make service changes and bill payments, and to do account
reviews.
·
Service
and retail. Consumers
place and pay for orders on-the-fly through online stores.
·
Information
services. Financial,
sports, traffic, weather and many other news updates are accessed through
mobile devices.
Types of
m-commerce
M-commerce is categorized based on
the following three basic functions:
Meta
rebranded Facebook Pay as Meta Pay, which lets users pay for digital items in
the metaverse.
·
Mobile
shopping enables
customers to buy a product using a mobile device with an application such
as Amazon or a web
app. A subcategory of mobile shopping is app commerce, which is a transaction
that takes place over a native app.
·
Mobile
banking is
online banking designed for handheld technology. It enables customers to access
accounts and brokerage services, conduct financial transactions, pay bills and
make stock trades. This is typically done through a secure, dedicated app
provided by the banking institution. Mobile banking services may use SMS
or chatbots and other
conversational app platforms to send out alerts and track account
activities. For example, the WhatsApp chatbot lets customers view their account
balance, transfer funds, review loans and conduct other transactions in real
time through WhatsApp.
·
Mobile
payments are
an alternative to traditional payment methods, such as cash, check, credit and
debit cards. They enable users to buy products in person using a mobile device.
Digital wallets, such as Apple Pay, let customers buy products without swiping
a card or paying with cash. Mobile payment apps, such as PayPal, Venmo and Xoom
serve the same purpose and are popular options. Mobile consumers also use QR
codes to pay for things on their mobile phones. With mobile payments, users
send money directly to the recipient's cell phone number or bank account.
How mobile
commerce works
With most m-commerce enabled
platforms, the mobile device is connected to a wireless network that is used to
conduct online product purchases and other transactions.
For those in charge of developing
an m-commerce application, important key performance indicators to monitor include
the following:
·
total
mobile traffic;
·
total
application traffic;
·
average
order value; and
·
the
value of orders over time.
Similarly, tracking the mobile
add-to-cart rate will help developers see if users are becoming customers.
M-commerce developers may also be interested in logging average page loading
times, mobile cart conversion rates and SMS subscriptions.
Mobile payment products operate
through a form of peer-to-peer sharing. Once a mobile device is paired with a
user's bank card information, the phone can be waved over a payment terminal to
pay for a product. Contactless payment using a mobile device
uses near-field communication technology.
M-commerce vs.
e-commerce
Electronic commerce, or e-commerce
refers to buying and selling goods and services over the internet. E-commerce
and m-commerce are similar, but they come with a few distinctions from each
other, such as the following:
Mobility. E-commerce
transactions can be conducted through a desktop computer where the user is in a
fixed spot. This reduces mobility as it can be difficult to move around a
desktop device. M-commerce offers greater mobility as it's conducted through
handheld devices that can be used anywhere there's an internet connection,
including buses, trains and airplanes or when exercising at the gym.
Location tracking. Many
e-commerce apps make use of location tracking capabilities to pitch users
opportunities based on their location. However, the location tracking
capability of e-commerce is limited when it is used with a nonmobile device.
For example, the location of an e-commerce shopper is tracked with their IP
address. While the IP address provides a broad region of the user's location,
it is not capable of identifying the exact location, which might affect the
targeted advertising strategies of a business. M-commerce apps, on the other
hand, can track locations using Wi-Fi and GPS-based technologies that enable
location-specific content and personalized recommendations. For instance, a
provider can send push notifications offering personalized
discounts that target certain customers as they walk past a specific store in a
mall.
Security. Credit
cards are still commonly used for nonmobile e-commerce payments. They are
considered riskier than other online payment methods, even with security measures, such as multifactor authentication.
Most data breaches and identity thefts happen because of credit card misuse.
M-commerce closes some security gaps through the addition of measures such
as biometric authentication, mobile wallets, quick
response or QR codes and even cryptocurrencies.
Reachability and
convenience. M-commerce makes it easier to reach a target
audience. With mobile apps, businesses can reach more people and make their buying
experience easier and faster.
Advantages and
disadvantages of mobile commerce
The advantages of m-commerce
include the following:
·
Large
customer base. M-commerce
provides for a larger customer base and better retention than e-commerce in general,
because m-commerce capabilities are more widely and easily accessible.
Also, mobile analytics offers
insights into customer shopping behavior, pattern and history. To boost
retention rates, businesses can use this data to target shoppers with
personalized offers and tailor-made discounts.
·
Convenience. M-commerce
makes it easier for customers to compare prices, read reviews and make
purchases when and where they want to do these things.
·
Product
variety. Customers
can browse through a huge inventory of products while also taking advantage of
the competitive pricing.
·
Automation. M-commerce automates
a business's point of customer contact and sales with a variety of mobile
contactless payment options, such as Apple Pay, PayPal
One Touch and
Visa Checkout. Many e-commerce sites also offer one-click checkout process
functionality, which enables users to add payment information only once and
then use the one-click option for every purchase made thereafter.
·
Omnichannel
experience. M-commerce
creates an omnichannel experience
where products can be sold via multiple channels -- e-commerce websites,
Amazon, eBay, Instagram. This approach makes it easier for customers to buy
whenever and wherever they want.
Disadvantages of m-commerce include
the following:
·
Poor
execution. The
smaller screens of mobile phones and tablets require specific navigation
functionality. Consequently, intuitive mobile user interfaces are complicated
and expensive to design. A poorly executed mobile customer experience can
frustrate customers and deter them from making purchases.
·
Payment
issues. Mobile
payment options are not available in every geographic location and may not
support every type of digital wallet.
·
Tax
compliance. Businesses
must know and comply with tax laws and regulations of all countries they ship
to. Some businesses will avoid this by only authorizing purchases from and
shipping to their country of origin.
·
Security
vulnerabilities. Many
users are still hesitant to make purchases over a mobile device because of
security risks. Even with two-factor authentication, mobile fraud is on the
rise and many merchants have still not adopted fraud prevention practices for
the smaller screen. Attacks, such as SIM swaps and mobile
malware, are becoming more common and can discourage users from making payments
through their mobile devices.
Future of mobile
commerce
Mobile commerce is evolving and
starting to reach a wider audience. According to Insider Intelligence, 6.9% of
retail transactions will take place through a mobile device in 2022 and
m-commerce will account for 10.4% of all
retail sales by 2025. Many businesses are adopting mobile commerce
to avoid falling behind the competitors.
The following are some of the
current and future mobile commerce trends:
Mobile retargeting. This
concept is an extension of location-based mobile marketing. Instead of putting
ads at random places, this trend targets them contextually only at potential
customers. For example, marketers can send an ad to users who have previously
visited their mobile app or they might present an active mobile targeted ad to
a user who comes into proximity of their store. Mobile retargeting offers a
better return on investment compared with other
advertisement strategies and is likely to become more popular in the future.
Augmented reality
(AR). The number of mobile applications with embedded AR is
growing rapidly. To improve its brand presence and provide digital content
optimization, retail giant Ikea introduced an AR mobile application in 2017
that lets shoppers test products in real time through Apple iOS 11's ARKit technology. Customers use AR models of
IKEA furniture from the mobile app to see how those pieces fit in their home
and office spaces. Many brands, including Coca-Cola, Zara, Covergirl and Pez,
also use embedded AR in their mobile apps.
Mobile SEO. With
the growing number of smartphone users accessing the internet, mobile
responsive websites have become a necessity. Websites that are not
mobile-friendly or do not provide a good user experience risk user abandonment,
which in turn increases the bounce rate of their websites. Websites with higher
bounce rates rank lower in SEO and Google searches. Therefore, building
mobile websites that are adaptive to handheld devices is an important goal for
all businesses.
Mobile banking. The
biggest advantage of mobile banking is the ability to send money anywhere,
anytime. Users can send money to others and conduct transactions with their
bank irrespective of their location. This trend is likely to keep growing.
According to Business Insider,
as of 2021, there are an estimated 169.3 million mobile
banking users in the United States, of whom nearly 80% said that mobile banking
was their preferred way to access their accounts.
AI, chatbots and shopping
assistants. Powered by AI, chatbots are becoming essential
e-commerce tools. They help shoppers around the clock with product
recommendations, purchase completion, customer support and other tasks.
According to a Grand View Research report, the global AI chatbot market
is expected to reach $3.99
billion by 2030. Shoppers are becoming more comfortable with chatbots as they
have become accustomed to chatting with their friends and family over chat
apps, such as WhatsApp, Facebook Messenger and Telegram.
Mobile ticketing. Gone
are the days when users had to wait in long lines to buy movie or concert
tickets. With mobile ticketing, users can buy and receive tickets through their
smartphones. Mobile ticketing also eliminates the need to print the tickets as
users receive them on their phones in a text format with a barcode that gets
scanned at events.
With
mobile commerce on the rise, mobile apps are a necessity for businesses looking
to build a loyal customer base. Read on to explore the various benefits of investing in a mobile
business app.
List of Important
M-Commerce Applications
1. Banking
iMobile is an application
that was developed by ICICI Bank that allows users to complete all internet
banking transactions through their mobile phone. Users can transfer money from
bank accounts that are ICICI and those that are not and can also request a stop
to checks, pay bills, and more. This is a very useful app that allows users to
use completely all their mobile banking needs in one easy to access space.
2. M-commerce for Retail
Companies are using mobile
commerce for more and more retail applications as well. If you own a business
and are looking to break into M-commerce, you can always create an online
catalog of items that you have for sale so that customers can access it and
then purchase the items. This is a great way for businesses to use
M-commerce to get the most in terms of retail and mobile
phones.
3. Mobile Marketing
This is another fantastic application
for mobile commerce. You can send messages on phones for new products or
services, you can send out promotional rewards, and you can send out
correspondence to help get customers on board. M-commerce is a great way to
market and to reach more people. Most people always have their smartphones on
them, which means that you are going to be able to get to these potential
customers and to bring them to your business.
4. Mobile Ticketing
Another great application is to
purchase tickets with the help of mobile devices. Airlines have mobile ticket
kiosks, movie theaters, concerts and more all offer mobile purchase of tickets.
You can also then show your electronic ticket to the event or the place where
the ticket is to be redeemed, working to eliminate paper tickets altogether.
5. Reservations
Reservations are a fantastic use
of M-commerce. This could mean hotel rooms, parking spots, restaurant
reservations and more. Customers can now reserve their spot with their mobile
phone which is easier for everyone involved. This means that both the customer
and the company involved can help to reduce the amount of work and effort that
is needed to book various reservations.
6. Entertainment
You can also use M-commerce in
terms of mobile entertainment as well. From applications that show movies and
television shows, to those that show videos like YouTube, even music
applications, you can use your phone for all sorts of mobile entertainment.
Mobile entertainment is one of the best uses for M-commerce and for your mobile
phone in terms of using it for something other than making calls.
7. Healthcare
Mobile phones can also be used in
terms of Healthcare and
medicine. A mobile phone can be used for accessing health records, for paying
medical bills, for accessing the medical records of patients and more. In a
healthcare setting a mobile phone can be used by a doctor or a practitioner to
access the health record of a patient, to send in a prescription, or to make
clinical decisions. It helps doctors and other healthcare professionals to
remain connected to the main database of the hospital or the medical facility
and helps doctors and healthcare professionals provide patients with a better
experience overall.
8. Office Communication
M-commerce applications can also
help to
promote communication within offices and other areas where you
may be working with a team. With those professionals that are in the field such
as a real estate agent or an insurance agent, it is often necessary to get back
in touch with the office or to access information that might be back at the
office. M-commerce is going to allow these professionals to track inventory, to
talk to personnel that is in the field and back and the office, and to make
sure that salesmen that are in the field, for example, get approval to make
sales without having to wait as long. M-commerce
applications are very versatile. You can use M-commerce for nearly anything
that you can imagine. You can create apps that are focused on providing
information, apps that deliver entertainment, and apps that help make everyday
life easier. In terms of M-commerce applications, there are endless
possibilities that can be tailored to the needs and desires of each person or
company that decides to go mobile and take that step. Nearly everyone keeps their
phone on them, M-commerce just makes sense.
What
exactly is M-commerce?
Mobile commerce means
doing commercial transactions online like online banking, paying bills,
purchasing something with the help of wireless devices like mobile
phones or tablets. It is a very similar term to E-commerce. The only
difference is that users do not require a laptop or PC for this purpose. They
can use portable devices like smartphones and tablets. This way, users can
access online shopping sites as well as other online services anywhere and
anytime.
By using M-commerce, a customer
can get a huge variety of products delivered to their doorstep. They even get
several discounts and offers. Also, a wide range of payment modes like UPI,
Debit Card, Credit Card, Cash On Delivery makes it easier and more convenient
for the users.
Now, talking about its type, it
includes three types. First is Mobile Shopping which
means online shopping can be easily done through smartphones by using online
shopping websites and apps. Next is Mobile Banking, which
means the transfer of money has become very easy. By using banking apps like
Google Pay, Paytm etc, users can send
or receive money anytime without the trouble of visiting the bank or an ATM.
The last type is Mobile Payments, which means several
bills like electricity bills, phone bills, TV cable bills etc, can be easily
paid through smartphones.
What
are the top applications of M-commerce?
Let's have a glance at the
top ten applications of M-commerce. You will definitely get amazed after seeing
how mobile commerce functions and the importance of mobile phones.
·
M-commerce and mobile marketing- Business organizations can
advertise their products and offers by sending SMS to consumers. Also, they can
give reward points to customers to increase their sales.
·
For finance- People who use mobile phones can make transactions
easily from anywhere. Even if they have to make a payment of something, they
can easily do so and will also receive a receipt regarding the payment.
·
For retail and after-sale services- Customers can view a product
online to know its price and details. Also, they can buy products or can even
ask for service online.
·
Hotel reservations- Hotel rooms can be booked online through smartphones,
making it more convenient for the user.
·
Healthcare and Medicine- Apart from ordering medical
supplies online, patients can send their health status to their doctors and get
help, making it easier for old age people.
·
For intraoffice communication- Salespeople often need to check
the latest prices and offers on the company's products while they may not be in
office. They can access all the information easily through their smartphones.
·
For gaming- Online games are becoming very popular these days.
The multiplayer games can be easily accessed by smartphones.
·
For information- People can check the news, cricket scores etc. Also,
students can check their university exam results easily.
·
Mobile entertainment- Users can access thousands of tv shows, web series,
and movies, all through their portable mobile devices.
·
Mobile Ticketing- Tickets of flights or trains can be booked online,
without the hassle of going and standing in a queue only through your mobile
phones.
What
are the Latest Updates related to M-commerce?
There is no doubt that in
the coming years’ mobile commerce will drive to the peak. People prefer to buy
things online, even though there are people who are addicted to online
shopping. In the year 2019, 57% of US customers used
a mobile retail application to understand extra about a
commodity. According to the report, over the last few months, 79% of mobile users with their mobile
phones do an online purchase.
Moreover, there are
expectations that by 2021, mobile Commerce sales will account for 54% of total
eCommerce sales. The AR(Augmented reality) and
the VR (Virtual Reality)
industry is predicted to reach $35 billion by
2025. Hence, these are some of the updates related to mobile
commerce and we can clearly see that in the future it will reach a more
advanced level.
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